About Us

The Mission That Drives Specialized Benefits

At Specialized Benefits, our mission is clear: we’re here to simplify your financial journey. Instead of drowning in insurance jargon, we aim to be your trusted partners, providing straightforward solutions that empower you to navigate life’s uncertainties with ease. Whether you’re an individual seeking personal coverage or a business owner looking to safeguard your enterprise, our commitment is to create a path where financial concerns fade and aspirations become attainable.

Partnering with Specialized Benefits is not just about policies; it’s about transforming the intimidating world of insurance into an accessible experience. We’re not claiming to be the ‘greatest thing since sliced bread, but we do promise to be your ally in creating a future free from worry. With us, you’re not just securing policies; you’re embracing a journey toward financial confidence where complexities are demystified, and you can live your life to the fullest.

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A woman and a man sit at a table, smiling. A laptop sits in front of them.

More Insights Into
Specialized Benefits

In the November 2023 issue of Manulife’s Advisor Magazine, Rhett Bagnall, Senior Advisor at Specialized Benefits, shared over 20 years of expertise in empowering small business clients across Canada. Focused on extended health and dental, disability insurance, critical illness, and life insurance, Specialized Benefits’ approach stands out, emphasizing the personal benefits of health coverage for families. This unique strategy opens doors to deeper discussions about life and disability insurance, building trust with business owners.

Specialized Benefits also navigates niche markets like massage therapy, offering sole proprietors tailored health and dental solutions. Beyond individual plans, Specialized Benefits caters to small businesses, fostering connections through coverage even during staff turnover. The article in Manulife’s Advisor sheds light on the broader impact of health and dental benefits, addressing financial strains, mental health support, and tax benefits for small business owners. Rhett’s story underscores the pivotal role of Specialized Benefits in simplifying insurance complexities and securing financial well-being in an ever-aging landscape.

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Our Team

Rhett Bagnall

Senior Advisor

Paulette Vroman

Client Relationship Administrator

Without a Specialized Benefits Plan, You're Putting Your Business and Employees At Risk

Increased Absenteeism and Reduced Productivity

Reduced Employee Morale and Job Satisfaction

Arrow 3

Financial Strain on Employees

Difficulty Attracting and Retaining Talent

Legal and Regulatory Consequences

Business Succession

See What Others Are Saying About Specialized Benefits


#15, 2016 Sherwood Drive, Sherwood Park, AB T8A 3X3

Contact Info

Phone: 780-416-7911

Hours of Operation

Monday: 9:00 am – 5:00 pm
Tuesday: 9:00 am – 5:00 pm
Wednesday: 9:00 am – 5:00 pm
Thursday: 9:00 am – 5:00 pm
Friday: 9:00 am – 5:00 pm
Saturday: Closed

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